Resources
Guides and Insights for Florists of All Sizes
Everything you need to grow your florist business. From peak season survival guides to success stories from florists like you.
Latest Post
We're in the Finals of the BFA Industry Awards 2026
Digital Florists is a finalist for Floristry Service Provider at the British Florist Association Industry Awards 2026. The public vote closed on 16 September, and the winners are announced on 3 October.
Knowledge Base
Essential Guides for Florists
Peak season survival guide
Valentine's Day and Mother's Day can make or break your year. Learn the technology and processes that help florists handle 10x volume without chaos.
Read guideDelivery routing masterclass
Stop losing money on inefficient routes. See what manual route planning costs in fuel and hours, and how automated routing brings it down.
Read guideSoftware selection checklist
Choosing the right florist software is one of the biggest decisions you'll make. Use our checklist to evaluate options like a pro.
Read guideDisaster recovery planning
What happens if your systems go down on Valentine's Day? Every florist needs a disaster recovery plan. Here's how to build one.
Read guideWhat software florists use
Still using a paper diary and spreadsheets? The five kinds of software a flower shop runs on, starting with orders, explained in plain English.
Read guideReady to See It in Action?
Book a demo and we'll show you how Digital Florists can work for your shop.
After the demo, choose whether and when we set up your 30-day no-card trial.
Real Results
Success Stories
See what changed for florists like you after they switched
A Room in Bloom
Athlone, Co. Westmeath, Ireland
A Room in Bloom is an award-winning floral studio in Athlone, Co. Westmeath, covering weddings, events, online orders, bouquets, funerals and workshops. Owner Lorna switched from her old software and a pile of paper systems, looking for one system to cover both the retail side and the events side.
All Seasons Flowers
Retail & Wedding Florist, Dublin
All Seasons Flowers is a busy, family-run florist based in Dublin, covering the everyday and the special, from bouquets and funerals to weddings, corporate work and online orders. Owner Emily Gaynor moved off Strelitzia and paper onto Digital Florists to bring clarity and cohesion to the business. The shop now runs orders, deliveries, notifications, tasks and Interflora relay on one system, with customer details entered only once.
From the Blog
Latest Articles
Tips, trends, and insights from florists who build florist software
Where Weddings Quietly Lose Money
A wedding can look good on paper and earn you almost nothing. Here is where the money goes, and how I price wedding work at Booker Flowers now.
Can a Florist Sell Alcohol With Flowers?
A bottle of fizz with the bouquet is a lovely upsell, but selling alcohol means a licence and an ID check on the doorstep. Here is what is involved, and how the software handles the age check for you.
The 3:5:8 Rule for Flowers, Explained
The 3:5:8 rule is the proportion guide behind balanced arrangements. Here is what it means, how designers use it, and how a ratio becomes a stem list and a buy list.
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Ready to See It in Action?
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