We're in the Finals of the BFA Industry Awards 2026

Some news we are grateful for: Digital Florists has been shortlisted as a finalist for Floristry Service Provider at the British Florist Association Industry Awards 2026.

The BFA judging panel picked the shortlist from this year's entries, and the winner comes down to the public vote. The winners are announced at the Industry Awards evening on Saturday 3 October, on the same weekend as FleurEx.

Why This One Matters to Us

I run Booker Flowers in Liverpool, so I know exactly how a piece of software earns its place in a flower shop. It is not the demo that wins you over. It is whether it holds up on the Friday before Mother's Day, when the printer is going, the drivers are loading, and someone is on the phone moving a funeral.

Being a finalist in a category judged by our own industry and voted on by working florists means more to us than any tech award ever could. Every order made, every delivery run driven, every piece of feedback sent in from a busy shop counter got us here. This shortlisting belongs to the florists who use Digital Florists every day as much as it belongs to us.

Thank You for Voting

The public vote closed on 16 September. It was one vote per person, not one per shop, so thank you to everyone who voted and to every shop owner who passed it round the team.

See You at FleurEx

The winners are announced at the BFA Industry Awards evening on Saturday 3 October. We will be at FleurEx over the same weekend, so if you are going, come and find us and say hello. Whatever happens on the night, thank you for getting us this far.